What Good is Text if no one Reads it … Besides Google?
Google will give me credit for changing the content on my slider. But the words are not easy for a human to notice or read.
When Images Cause a Noisy Clamor
When a site has too many images, the images cause confusion, instead of being helpful.
A Continuous Cycle of Improvement for your Website
Often a client will come to me with reams of changes they want on their website. It’s my job to take a step back and prioritize. I also suggest that my clients look at the tasks as one piece of a continuous cycle of improvement because consistent work over a period of time shows commitment to the site
Now, How Did That Happen? Debugging your Website
Every home page “Feature Box” where I used the WordPress logo has a faint icon behind it (see screenshot 1). It’s not from the WordPress logo; it’s from the Kahuna theme. Time for some debugging!
When Changing One Web Page Element Requires Rethinking the Others
I made the decision to use a slider in my home page banner, instead of a static image. The theme had branding text overlayed over the static image. Now the branding is gone. When a different slider plugin is used, the overlay code becomes ineffective. That is part of the …
The Nit-Picky Task of Choosing your Banner and Home Page Images
THE NIT-PICKY TASK OF CHOOSING YOUR BANNER AND HOME PAGE IMAGES … especially when your business activities are difficult to photograph. My first banner test failed in a big way. The photo had two major components I needed: a variety of people and computers. But the photo was too tall …
Hiring a Web Developer: What about Images?
Should your web developer manage your image portfolio? Assumptions in this area cause frustration for both the developer and the website owner. In my opinion, for small sites, this is a good task to assign to an in-house Content Manager. PROBLEM 1: WHAT ARE THESE PHOTOS OF? If your web …
Why Google Can’t Read your Images
GRAPHICS: A seeing person can generally understand a well chosen photo, and understand it’s relevance to the topic. But, if you have a photo of a sailboat on Flathead Lake, what is the meaning of that sailboat to the page it’s on? Even if Google can tell it’s a sailboat, can Google get meaning from the image of the sailboat? It’s all in the words!